Design Research Intern - Packaging Consumer Experience

Job Description
Design Research Intern - Packaging Consumer Experience
Start date: February 2026
Duration: 6 months
Allowance: 625 euro per month (40hrs, 5 days) & full reimbursement of travel expenses
Department: Consumer Experience Design / Packaging Innovation
Location: Nijmegen
Basic Requirements for all:
• You should have strong communication skills and fluency in English, both written and verbal (Dutch is not a requirement but other languages are a plus)
• You are enrolled at a university for at least 50% study load for the duration of the internship.
• Non - EU Students: Need to be enrolled at a Dutch University for the whole duration of the internship.
• NOTE: EU working rights are required (Either you have EU Citizenship, you are studying in the Netherlands or have relevant student work visa)
About the role
We are looking for a Design Research Intern to support our Packaging Consumer Experience (CX) team in exploring how consumers interact with packaging - from usability and design appeal to emotional connection and benefit perception. You'll work alongside pack technologists, consumer researchers, and innovation managers to translate human insights into design opportunities that shape the future of packaging.
Assignment and key activities:
• Support the planning and execution of qualitative and quantitative consumer research (in-home tests, shop-alongs, interviews, and usability tests).
• Assist in designing research tools such as discussion guides, stimuli, moodboards, and experience prototypes.
• Help capture, analyse, and synthesise consumer insights into actionable frameworks and storytelling visuals.
• Collaborate with cross-functional teams (Design, R&D, Marketing, and Sustainability) to inform packaging innovation projects.
• Contribute to trend and competitor analysis on packaging experience, sustainability, and design language.
• Prepare presentations, reports, and visual summaries for internal stakeholders to communicate findings clearly and persuasively.
Specific Team Requirements:
• Currently pursuing a Bachelor's or Master's in Design Research, Industrial Design, Consumer Psychology, Service Design, or a related field.
• Strong interest in human-centered design, packaging, and sustainability.
• Basic understanding of research methodologies (qualitative and quantitative).
• Skilled in tools such as Miro, Figma, Adobe Creative Suite, or Notion for visual documentation and analysis.
• Excellent communication and storytelling skills - both visual and verbal.
• Curious, proactive, detail-oriented, and passionate about understanding human behaviour through design.
•
What You'll Gain
• Hands-on experience in end-to-end design research within a global consumer goods environment.
• Exposure to packaging innovation projects across multiple categories.
• Mentorship from experienced CX designers and researchers.
• Opportunity to present your insights and recommendations to senior stakeholders.
Recruitment process:
1. CV selection based on hard requirements such as EU working rights
2. Online Pymetrics assessment
3. Online Pymetrics video assessment
4. Online Screening Interview via Microsoft Teams
5. Hiring manager interview
6. Amazing internship opportunity that can kickstart your career!
Note: The recruitment process can take 4/6 weeks in total
What we offer you:
We take interns seriously. You can expect us to give you 1-on-1 mentorship from one of our experienced colleagues. We will work together on your personal learning goals and are keen to hear all the good ideas you have! We will give you the space and support to make mistakes and grow. Become a part of a close intern community as well as a young and ambitious work environment (including online).
As a Kraft Heinz intern, you'll be the owner of your own projects and especially of your own career. At Kraft Heinz, we provide the playing field. You change the game. Are you up for the challenge?
About Us
The Kraft Heinz Company is one of the largest food and beverage companies in the world, with eight $1 billion+ brands and global sales of approximately $25 billion. We're a globally trusted
producer of high-quality, great-tasting, and nutritious foods for over 150 years. Our brands are truly global, with products produced and marketed in over 40 countries. These beloved products include condiments and sauces, cheese and dairy, meals, meats, refreshment beverages, coffee, infant and nutrition products, and numerous other grocery products in a portfolio of more than 200 legacy and emerging brands.
We spark joy around mealtime with our iconic brands, including Heinz, Kraft, Bull's-Eye, HP, Lea and Perrins, Quero, ABC, Master, Banquete, Plasmon, Orlando, Benedicta, Honig, Pudliszki, Wattie's among others.
No matter the brand, we're united under one vision: To sustainably grow by delighting more consumers globally. Bringing this vision to life is our team of 39,000+ food lovers, creative thinkers, and high performers worldwide. Together, we help provide meals to those in need through our global partnership with Rise Against Hunger. We also stand committed to responsible, sustainable practices that extend to every facet of our business, our consumers, and our communities. Every day, we're transforming the food industry with bold thinking and unprecedented results. If you share our passion - and are ready to create the
future, build a legacy, and lead as a global citizen - there's only one thing to do: join our table and let's make life delicious!
Our Culture of Ownership, Meritocracy & Collaboration
We're not afraid to think differently. Embrace new ideas. Dream big. We empower our people at every level - from entry-level intern to senior leader - to own their work. We share a responsibility to think like Owners - to be mindful of the collective and sustained success of Kraft Heinz - which we apply to every situation, every day. As part of Kraft Heinz, you're supported to grow and achieve. You're expected to bring your authentic self to work every day, to lead with humility, and drive outstanding performance at every level - and you'll be rewarded. You're given opportunities to leave a mark and build a legacy. But you won't do it alone. You're supported by passionate teammates along the way, and our collective, collaborative spirit fuels our incredible progress.
Location(s)
Nijmegen
Kraft Heinz is an Equal Opportunity Employer - Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes.