The Group: Morningstar's mission is to empower investor success. The Direct Platform team does this by creating products that help financial professionals and the investors they serve, achieve financial goals. The Morningstar Direct Platform business is one of the largest software units, with a large preexisting user group - still prime for market and wallet share growth globally. For the Direct & Reporting part of the business, this means creating tools that help financial professionals be more efficient, innovative, and connect with their clients in a more meaningful way.
The Role: The role is responsible for supporting the global implementation of integrated marketing campaigns to drive pipeline and revenue aligned to Morningstar Direct Platform business. This role requires working cross-functionally across the Direct Platform business, central Marketing organization, Sales, Business Development, Customer Success, Product, and other teams.
We prefer for this position to be located in our London office.
Responsibilities:
- Assist in building and executing strategic campaigns to meet pipeline and revenue goals for new and existing business.
- Work cross-functionally with various departments to execute integrated marketing campaigns.
- Support campaign leads with regular report outs on campaign performance and progress, ensure all programs are adhering to goal setting, ROI, and delivery of success
- Assist in the development of content marketing and thought leadership programs and materials and support promotional planning in support of these programs.
- Execute tests and measure campaign strategies to optimize performance and marketing channels and analyze campaign KPIs, providing feedback campaign leads and various stakeholders for recalibration.
Qualifications:
- 1 years' experience in SaaS B2B marketing with an emphasis on demand generation and campaign management
- Strong project management skills and ability to use data to guide decision-making and resource allocation.
- Hard-working self-starter able to navigate a fast-paced environment while still providing attention to detail and approaching tasks conscientiously.
- Ability to articulate and present plans to sales leaders and executives.
- Bachelor's degree
301_MstarEurLtd Morningstar Europe Ltd (UK) Legal Entity
Morningstar's hybrid work environment gives you the opportunity to work remotely and collaborate in-person each week. We've found that we're at our best when we're purposely together on a regular basis, at least three days each week. A range of other benefits are also available to enhance flexibility as needs change. No matter where you are, you'll have tools and resources to engage meaningfully with your global colleagues.
