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Logifuture

VIP Marketing Specialist

Posted 6 Days Ago
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Ta' Xbiex
Junior
Ta' Xbiex
Junior
The VIP Marketing Specialist will support the creation and execution of marketing initiatives for VIP clients. Responsibilities include developing a marketing plan, optimizing the VIP calendar, coordinating campaigns via CRM tools, and analyzing campaign performance while collaborating with cross-functional teams.
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Description

We are looking for a dedicated VIP Marketing Specialist to support the development and execution of our VIP marketing initiatives in line with key business objectives. In this role, you’ll help coordinate the VIP marketing calendar, assist in creating tailored retention and reactivation campaigns, and collaborate with cross-functional teams to bring impactful campaigns to life. Your skills in data-driven marketing and building strong relationships will play a key role in analysing campaign performance, contributing to strategy optimisations, and ensuring an exceptional experience for our clients.

Responsibilities

  • Develop and execute an annual VIP marketing plan to drive core business KPI’s.
  • Own and contribute to the optimisation of the existing VIP Marketing calendar.
  • Coordinate and execute VIP Marketing campaigns via CRM tools to reinforce the growth of VIP and Pot VIP segments.
  • Develop tailored VIP Retention and Reactivation marketing strategies to ensure a profitable customer journey and drive player engagement and VIP revenue growth.
  • Utilise data analysis to measure and report VIP campaign performance.
  • Provide operational support to the Head of VIP, including campaign analysis, reports and any day-today tasks.
  • Liaise with key Stakeholders including Design, CRM and Content teams for execution of VIP Campaigns.
Requirements
  • Proven experience of at least 2 years in a similar role
  • Experience in the gaming industry
  • High Level of English - written communication and grammar, listening and verbal skills
  • Proven ability to build strong relationships quickly
  • Ability to work in a fast paced, customer centric environment
  • Attention to detail
  • Innovative – able to think outside the box
  • Good analytical skills
  • Can-do attitude
  • Enthusiastic, Self-Motivated and keen to learn
Benefits
  • Vibrant modern office space.
  • Hybrid work arrangements.
  • Bi-monthly company wide social and team building activities.
  • Lunch vouchers.
  • Support in personal and professional growth.
  • Pension scheme.
  • Private medical and dental insurance coverage for employees + dependents.

Logifuture operates across six countries, with headquarters in Malta and additional offices in the UK (London), Italy (Parma & Lecce), Austria (Innsbruck), Serbia (Kragujevac & Belgrade), and Romania (Bucharest). The majority of our roles listed on our careers page are not restricted by location, giving prospective employees the flexibility to choose any of our offices. Furthermore, we also collaborate with consultants based outside these locations, broadening our talent pool and allowing us to remain agile and competitive in the global market

In addition at Logifuture we embrace equality and diversity. We do not discriminate and our values of delivering results together support this statement. We are determined to foster an inclusive environment where everyone feels valued, heard, and empowered to contribute their unique skills and experiences.

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