Recruitment Marketing Specialist (m/f/x)

At Avantor, our associates are the catalyst for our success. And as our Recruitment Marketing Specialist, you'll be a key player in attracting that top-tier talent. 

Reporting directly to the Recruitment Marketing & Employer Brand Manager, you will: 

• Collaborate with internal partners and external vendors to develop and execute strategic talent attraction programs.  

• Plan regional talent attraction campaigns, crafting compelling proposals for hiring managers and securing their approval before launching impactful lead generation initiatives. 

• Create effective marketing collateral and develop inspiring content that showcases our unique opportunities and employer brand. 

• Support other recruitment marketing efforts as required, driving Avantor's employer brand to new heights. 

 
To be considered for this opportunity, you must include a link to your portfolio of work containing copy, design, video, and other content projects. 

What we’re looking for: 

Education: Bachelor’s degree in communications, advertising, marketing, or a related field is required or 5 years of directly related work experience.  

Experience: Minimum of 3 years in a marketing/creative role supporting advertising campaigns and social media content development. 

Certifications: Google Analytics Individual Qualification is required 

Preferred qualifications include: 

• Recruitment marketing experience supporting a global organization. 

• Familiarity with global ad networks such as AdSense and Nexus Ads.  

• Familiarity with any email marketing tools like HubSpot. 

• Proficiency in SMMS software (i.e., Sprout Social, Hootsuite, etc.). 

• Familiarity with employee advocacy tools (i.e., Bambu, GaggleAMP, Amplify). 

• Familiarity with content management systems (i.e. Phenom). 

Skills and proficiencies: 

• Strong understanding of digital and non-digital marketing strategies, best practices, and channels (print, website, social media, etc.). 

• Experience with paid social media advertising platforms like LinkedIn, Facebook Business Manager, Instagram, and X. 

• Knowledge of advertising campaign best practices, metrics, processes, and audience-level concepts. 

• Proficiency in Google Analytics, managing Google Display ads, Paid Search, UTM tag strategies, and other GA functionalities. 

• Familiarity with geofencing and general prospecting tools. 

• Experience using Adobe Creative Cloud. 

• Creative content development skills in text, image, and video formats. 

• Excellent presentation and communication skills to engage in strategic and tactical conversations with internal and external stakeholders. 

• Active listening skills to ensure understanding of customer objectives. 

How you will thrive and create an impact: 

• Develop marketing collateral and create authentic digital content. 

• Support hiring ramp-up projects by planning and executing advertising campaigns across online and offline channels. 

• Provide creative solutions to achieve hiring objectives. 

• Support TA's internal enablement system and fulfill tactical requests. 

• Support maintenance of Avantor’s employer review sites and other digital real estate. 

• Support TA’s employee advocacy initiatives. 

• Share recruitment marketing best practices with TA partners through online training and lunch-and-learn sessions. 

• Stay up to date on advertising tactics, social media tools, digital marketing, and recruitment marketing products and platforms. 

• Provide strategy and project support as needed for daily operations.