Kargo creates breakthrough cross-screen ad experiences for the world’s leading brands and publishers. Every day, our 600+ employees bring the power of their creativity and diversity to radically raise the bar on what mobile, CTV, AI, social, and eCommerce can do to wow consumers and build businesses. Now 20 years strong, Kargo has offices in NYC, Chicago, Austin, LA, Dallas, Sydney, Auckland, London and Waterford, Ireland. Humble brag: In 2024, Kargo was recognized as a Best Place to Work by Ad Age and Built In.
Who We Hire
Success takes all kinds. Diversity describes our workforce. Inclusion defines our culture. We do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, marital status, age, national origin, protected veteran status, disability or other legally protected status. Individuals with disabilities are provided reasonable accommodation to participate in the job application process, perform essential job functions, and receive other benefits and privileges of employment.
Title: Media Strategist
Job Type: Full-time; 3 Days In Office
Job Location: New York, NY
Salary Range: $65,000.00- $75,000.00 OTE (On Target Earning)
The Opportunity
This person will be responsible for developing inspiring, innovative, and strategic digital marketing plans for top tier advertisers along with providing support for client’s day to day needs to ensure expected delivery and client satisfaction. You must have a finger on the pulse of the industry and its competitive trends, be forward thinking and not afraid to voice suggestions and propositions. You have some experience in the advertising space and are looking to be a strong individual contributor among a team of driven strategic professionals.
The Daily To-Do
- Work under the direction of the Senior Manager, Media Strategy to enhance and further develop the overall design of the Kargo’s sales materials
- Partner with front-line sales to conceptualize, write and present (internally & externally) strategic marketing proposals in response to Advertiser RFPs, including creative brainstorms to come up with original, inspiring ideas that meet advertiser’s objectives and leverage our best assets
- Design strategic learning agendas for top tier clients, leveraging knowledge of third party research vendors
- Maintain working knowledge of clients’ business including performance with Kargo, competitive set, revenue reports, upcoming releases, and KPIs. Ability to analyze data and make recommendations – a must.
- Proactively create collateral to entice advertisers and generate leads
- Leverage your PPT/ Google Slides expertise and presentation-development skills to deliver comprehensive, strategic, and exciting pitch decks and presentations
- Work with Design to create sales comps (no knowledge of design tools needed), and Research to craft compelling data-driven stories
- Act as a sales product gate-keeper by understanding all of the functionality and best practices for each product we sell; package knowledge into sales materials and communicate information clearly to front-line team and Advertisers
- Manage a docket of creative design tickets for brand new ads for your book of business (no knowledge of design tools needed)
- Find ways to contribute to the overall success and further education of the Media Strategy team
Qualifications
- 2-3 years of experience, preferably in ad tech, an ad agency, an SSP/DSP, etc
- Bachelor's degree in a related field or internship experience
- Interest in media, technologies, and a desire to keep informed of new trends
- Experience with Photoshop preferred
- Proficient in MS PowerPoint and Excel and all other MS Office Tools is a must!
- High level of accuracy and attention to detail
- Professional maturity, integrity, discipline and a positive attitude
- Excellent written communication and presentation skills
- Ability to work on your own as part of a distributed team
- Understanding of online advertising
- Understanding of media math, strong basic math skill set
- Highly creative and strategic; proactive; strong organizational skills; effective communicator
- Self-motivator with the ability to thrive in a fast-paced environment with multiple projects and tight deadlines
- Demonstrated ability to think outside the box and take initiative in order to solve problems as they arise
- Ability to prioritize projects with varying deadlines and degrees of difficulty
Follow Our Lead
- Big Picture: kargo.com
- The Latest: Instagram (@kargomobile) and LinkedIn (Kargo)
