The Quality Assurance (QA) Analyst for the Marketing team plays a critical role in ensuring the accuracy, alignment, and quality of marketing campaign deliverables. This individual will be responsible for developing QA processes and workflows to reduce errors, foster alignment across regions, and continuously monitor campaign asset performance for improvement. The QA Analyst will work closely with marketing, operations, creative, and regional teams to ensure flawless execution and integration of campaigns, driving efficiencies and supporting a consistent global brand experience.
At Datadog, we place value in our office culture - the relationships and collaboration it builds and the creativity it brings to the table. We operate as a hybrid workplace to ensure our Datadogs can create a work-life harmony that best fits them.
What You'll Do:
- Establish, Manage and Automate QA Processes
- Develop QA Standards: Define and document QA standards and benchmarks for marketing campaigns, including accuracy in content, design, data, and targeting.
- Create QA Checklists: Develop checklists and step-by-step validation processes for all campaign elements (emails, landing pages, social media, digital ads, etc.), tailored to regional needs and compliance standards.
- Implement QA Workflows for Campaigns
- Campaign Review Cycles: Design and manage QA review cycles with clear timelines and handoff points to ensure all campaigns are reviewed before final sign-off.
- Regional Adaptation: Ensure workflows accommodate regional differences, such as language, localization needs, and market-specific compliance.
- Error Reduction and Continuous Improvement
- Data Tracking and Error Logging: Establish a logging system for tracking errors by type, frequency, and region to identify trends and root causes.
- Reporting and Insights: Regularly report on error rates, QA outcomes, and performance improvements, offering insights and recommendations for future campaigns.
- Ensure Cross-Functional Alignment
- Marketing & Operations Integration: Collaborate with marketing and operations teams to align QA processes with broader marketing workflows, campaign timelines, and project management tools.
- Regional Collaboration: Work closely with regional offices to ensure local market needs are incorporated into QA processes, building strong alignment on brand standards and campaign objectives.
- Monitor and Improve Campaign Quality
- Establish KPIs: Define key performance indicators (KPIs) for quality in campaign execution, such as accuracy rate, error reduction, and campaign turnaround time.
- Conduct Audits: Perform periodic audits of live campaigns and conduct pre- and post-campaign reviews to assess adherence to QA standards and identify improvement areas.
Who Are Are:
- Experience: 4+ years in a marketing QA, marketing operations, or digital production role with a strong focus on quality assurance.
- Technical Skills: Proficiency in QA tools and automation software; experience with project management tools (e.g., Asana, Jira) is a plus. Javascript or C# is a plus.
- Attention to Detail: Exceptional attention to detail with an analytical mindset to identify issues and trends.
- Process-Oriented: Strong background in developing and implementing processes and workflows in a cross-functional, high-volume environment.
- Communication: Strong written and verbal communication skills, able to convey complex concepts to non-technical teams.
- Global/Regional Experience: Familiarity with global campaigns and the ability to work with regional teams to ensure local compliance and adaptation.
Datadog values people from all walks of life. We understand not everyone will meet all the above qualifications on day one. That's okay. If you're passionate about technology and want to grow your experience, we encourage you to apply.
Benefits and Growth:
- New hire stock equity (RSU) and employee stock purchase plan (ESPP)
- Continuous professional development, product training, and career pathing
- Intra-departmental mentor and buddy program for in-house networking
- An inclusive company culture, opportunity to join our Community Guilds
- Generous global benefits
Benefits and Growth listed above may vary based on the country of your employment and the nature of your employment with Datadog.
About Datadog:
Datadog (NASDAQ: DDOG) is a global SaaS business, delivering a rare combination of growth and profitability. We are on a mission to break down silos and solve complexity in the cloud age by enabling digital transformation, cloud migration, and infrastructure monitoring of our customers' entire technology stacks. Built by engineers, for engineers, Datadog is used by organizations of all sizes across a wide range of industries. Together, we champion professional development, diversity of thought, innovation, and work excellence to empower continuous growth. Join the pack and become part of a collaborative, pragmatic, and thoughtful people-first community where we solve tough problems, take smart risks, and celebrate one another. Learn more about #DatadogLife on Instagram , LinkedIn, and Datadog Learning Center.
Equal Opportunity at Datadog:
Datadog is an Affirmative Action and Equal Opportunity Employer and is proud to offer equal employment opportunity to everyone regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, veteran status, and more. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. Here are our Candidate Legal Notices for your reference.
Your Privacy:
Any information you submit to Datadog as part of your application will be processed in accordance with Datadog's Applicant and Candidate Privacy Notice .
