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Envista Holdings

Marketing and T&E Manager Poland

Posted 18 Hours Ago
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Warsaw, Warszawa, Mazowieckie
Senior level
Warsaw, Warszawa, Mazowieckie
Senior level
The Marketing and T&E Manager in Poland is responsible for executing regional marketing strategies and managing local marketing programs. Responsibilities include driving revenue targets, implementing the Integrated Marketing Plan, overseeing marketing and training activities, and managing the marketing budget. This role requires collaboration with global and regional teams while maintaining effective communication with local customers and experts.
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Job Description:

Marketing and T&E Manager is responsible for implementation of the regional marketing and T&E strategy locally in Poland and ensuring the effective implementation of tactical marketing programs. Being part of the team of Marketing and T&E managers and working closely with the Global teams as well as the local organization.
Responsible for all commercial marketing activities, including marketing, product management, sales support, marketing communication, educational needs and plans, partnering activities and key events.
He/she provides a strategic market direction, through the definition and execution of the Integrated Marketing Plan and works closely with the commercial leaders of the local organization in order to drive revenue target achievement.

Responsible for implementing the European marketing strategy locally to enhance Nobel Biocare’s image and provide additional value to customers through programs and product marketing.

Marketing and T&E Manager is:

  • Responsible for specific plans to obtain long-term and sustainable growth with the goal of attaining significant improvements in market share.
  • Ensure that all Marketing, University and T&E activities, Sales Support and Business Support & Service within the Regional countries are executed according to strategies and targets.
  • Own and drive the Integrated Annual Marketing Plan for Poland, which is the consolidated plan of promotion activities, training and education courses, practice development tools, events and marketing communication, SFE improvements in order to support achievement of commercial goals.
  • Responsible for the local Marketing and T&E activities, secure internal staff training programs regarding product and clinical knowledge, Market Segmentation, Solution Selling, Lead Generation, etc.
  • Responsible for managing overall expenses for the local Marketing & T&E budget.
  • Regularly co-travels and visits local key customers, local experts and speakers and works closely with them to ensure their needs are considered in the local plans and shared with the regional team
  • Shares best practices within the regional (European) team

#LI-PG1

Job Requirements:

Critical Knowledge and Qualifications: (what the role holder must know; including any required general or professional qualifications/education)

  • Academic degree, ideal Master, in Marketing and Communication
  • Fluency in English and Polish (spoken and written)
  • Excellent product and marketing knowledge

Critical Skills/technical know-how: (what the role holder must be able to do)

  • Proficient in MS Office applications (mainly Powerpoint, Word and Excel)
  • Ability to manage given tasks and responsibilities independently but still in alignment with the Global Marketing organization, the Regional sales organization as well as the T&E organization
  •  Strong communication skills and presentation capabilities

Critical Experience:

  • At least 5 years experience from practically leading marketing efforts in a subsidiary of a global organization
  • Comprehensive practical experience from working with Digital Marketing and Funnel Management
  • Experience in the dental implant industry is highly preferred

Operating Company:

Nobel Biocare

Envista and its family of companies (Envista) will not accept unsolicited resumes from any source other than directly from a candidate.  Envista will consider unsolicited referrals and/or resumes submitted by vendors such as search firms, staffing agencies, professional recruiters, fee-based referral services and recruiting agencies (Agency) to have been referred by the Agency free of charge and Envista will not pay a fee for any placement resulting from the receipt such unsolicited resumes.  An Agency must obtain advance written approval from Envista's internal Talent Acquisition or Human Resources team to submit resumes, and then only in conjunction with a valid fully-executed contract approved by the Global Talent Acquisition leader and in response to a specific job opening.  Envista will not pay a fee to any Agency that does not have such agreement and written approval in place.

Top Skills

Digital Marketing
Funnel Management
Marketing
Marketing Communication
MS Office
Product Management
Sales Support
T&E

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