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Wise

Lead Data Scientist - Marketing

Posted Yesterday
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Hybrid
London, Greater London, England
Senior level
Hybrid
London, Greater London, England
Senior level
Lead data scientist for Marketing: build and maintain predictive models (LTV, MMM), model customer behavior and product usage, prioritize marketing investments, reduce measurement uncertainty, and partner with analysts and marketers to translate model outputs into actions that drive growth.
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Company Description

Wise is a global technology company, building the best way to move and manage the world’s money.
Min fees. Max ease. Full speed.

Whether people and businesses are sending money to another country, spending abroad, or making and receiving international payments, Wise is on a mission to make their lives easier and save them money.

As part of our team, you will be helping us create an entirely new network for the world's money.
For everyone, everywhere.

More about our mission and what we offer.

Job Description

Your mission: 

Wise has already pioneered new ways for people to transfer money across borders and currencies. Our customers can also manage their hard-earned money with the world’s first platform to offer true multi-currency banking. Your mission is to help make people aware of Wise as a solution for cross-border money needs.

Here’s how you’ll be contributing to Marketing

  • You will help the Marketing tribe find the biggest opportunities for growth

  • You will help us understand in what growth activity to invest (Marketing Mix Models) and how to reduce the uncertainty on marketing measurement 

  • You will do this by developing predictive models to calculate Customer Lifetime Value (LTV), aiding in the prioritization of marketing efforts and resource allocation. 

  • You will model customer behaviour data and product usage so we understand which audiences to target and how

  • You will work closely with Data Analysts and you will help them understand and use models that you build (LTV or MMM models)

  • Your average day will include building new models, maintaining models used by everyone in the marketing tribe, evaluating new ideas and communicating what models can tell us about how and why we grow

This role will give you the opportunity to: 

  • Have a direct impact - You will closely partner with every marketing team within both Organic and Paid Acquisition and help millions of people and businesses to learn about how Wise can help them

  • Work autonomously - we believe people are most empowered when they can act autonomously. So rather than telling you what to do, you’ll work with your team to create a vision of your own. Of course, you can always gather feedback from smart, curious people across Wise but you’ll have the freedom to make your own calls.

  • Be part of a diverse team - You will work in a team of Data scientists, Analysts and Marketeers

  • Be part of our mission to make money without borders the new normal

 

 

Additional Information

For everyone, everywhere. We're people building money without borders  — without judgement or prejudice, too. We believe teams are strongest when they are diverse, equitable and inclusive.

We're proud to have a truly international team, and we celebrate our differences.
Inclusive teams help us live our values and make sure every Wiser feels respected, empowered to contribute towards our mission and able to progress in their careers.

If you want to find out more about what it's like to work at Wise visit Wise.Jobs.

Keep up to date with life at Wise by following us on LinkedIn and Instagram.

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