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Whatnot

Category Marketing Manager (French Market) - Germany

Reposted 17 Days Ago
Be an Early Applicant
Easy Apply
Berlin
Senior level
Easy Apply
Berlin
Senior level
The Category Marketing Manager will drive buyer acquisition through campaigns in priority categories, implement social media strategies, pursue PR and influencer opportunities, and create resources for sellers. The role requires effective measurement and iteration on marketing initiatives.
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🚀 Join the Future of Commerce with Whatnot! 

Whatnot is the largest livestream shopping platform in North America and Europe to buy, sell, and discover the things you love. We’re re-defining e-commerce by blending community, shopping, and entertainment into a community just for you. As a remote co-located team, we’re inspired by innovation and anchored in our values. With hubs in the US, UK, Ireland, Poland, and Germany, we’re building the future of online marketplaces—together.

From fashion, beauty, and electronics to rare collectibles like trading cards, comic books, and even live plants, our live auctions have something for everyone.

And we’re just getting started! As one of the fastest growing marketplaces, we’re looking for bold, forward-thinking problem solvers across all functional areas. Check out the latest Whatnot updates on our news and engineering blogs and join us as we enable anyone to turn their passion into a business, and bring people together through commerce.

💻 Role

  • Own buyer acquisition across the priority categories in the local market, devising campaigns and events that generate buzz and grow those categories demand
  • Develop and execute on the social media strategy for your market's categories across multiple channels and platforms
  • Identify and pursue PR and influencer opportunities in the local market across categories
  • Build scalable resources and toolkits to help sellers better market their channels and grow their audiences on the platform
  • Measure and iterate on the effectiveness of category marketing initiatives

Team members in this role are required to be within commuting distance of our London, UK or Berlin, Germany hub.

👋 You

Curious about who thrives at Whatnot? We’ve found that low ego, a growth mindset, and leaning into action and high impact goes a long way here.

  • You have 5+ years of marketing experience in a fast paced environment. Experience at a high-growth startup, marketplace or creator-focused platform is a plus 
  • You are fluent in both English and French, with a deep understanding of the French market
  • You are a problem solver with strong project management skills and the ability to fully own strategy and content across multiple marketing channels
  • You're a creative thinker with an aptitude for content creation and copywriting
  • You have experience tracking KPIs and monitoring success for marketing programs
  • You are scrappy and flexible enough to work in a fast-paced startup environment with limited guidance, and are comfortable pivoting quickly as needed

🙏  Nice to Have

  • Experience with graphic design and video editing tools (e.g. Creative Suite, Figma).
  • Passion for creator communities and/or existing Whatnot product categories (e.g. vintage clothing, collectibles)
  • Experience buying and selling in online marketplaces.

💰Compensation

£80,000- £100,000 + benefits + equity 

The salary range may be inclusive of several levels that would be applicable to the position. Final salary will be based on a number of factors including, level, relevant prior experience, skills and expertise. This range is only inclusive of base salary, not benefits (more details below) or equity. 

🎁 Benefits

  • Flexible Time off Policy and Company-wide Holidays (including a spring and winter break)
  • Health Insurance options including Medical, Dental, Vision
  • Work From Home Support
    • Home office setup allowance
    • Monthly allowance for cell phone and internet
  • Care benefits
    • Monthly allowance for wellness
    • Annual allowance towards Childcare
    • Lifetime benefit for family planning, such as adoption or fertility expenses
  • Retirement; Pension plan
  • Monthly allowance to dogfood the app
  • Parental Leave
    • 16 weeks of paid parental leave + one month gradual return to work *company leave allowances run concurrently with country leave requirements which take precedence.

💛 EOE

Whatnot is proud to be an Equal Opportunity Employer. We value diversity, and we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, parental status, disability status, or any other status protected by local law. We believe that our work is better and our company culture is improved when we encourage, support, and respect the different skills and experiences represented within our workforce.

Top Skills

Content Creation
Copywriting
Graphic Design
Kpi Tracking
Marketing
Project Management
Social Media Strategy
Video Editing

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