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THG

Brand Manager - Myprotein Activewear

Reposted 17 Days Ago
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Manchester, Greater Manchester, England
Senior level
Manchester, Greater Manchester, England
Senior level
The Brand Manager will develop and execute brand strategies, manage global campaigns, coordinate cross-functional teams, drive brand communication, innovate creative development, and engage with stakeholders to enhance brand visibility and performance.
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About THG 

We’re a fast-moving, global technology group that specialises in taking brands direct to consumers. We’re home to a portfolio of leading brands and sites including Myprotein, ESPA, LOOKFANTASTIC, and Cult Beauty, all of which are powered by our fully integrated digital commerce ecosystem, THG Ingenuity.  

We handle everything in-house, including technology, content creation, e-commerce, marketing, manufacturing, new product development, and logistics. This comprehensive approach ensures we can fully realise our vision and maintain our leadership in a rapidly evolving global industry.

About THG Nutrition & Wellness: 
 
THG Nutrition & Wellness is home to some of the best loved and most trusted names in wellbeing and nutrition, including Myprotein, the world's largest online sports nutrition brand, its family of brands, Myvegan, Myvitamins and MP Activewear. We want to be the world's most empowering health movement, championing everyone to live healthier, more active lives. Our brands and people exist to break boundaries, to power and empower those who want more. We break conventions, we’re a force for good, and we keep it real. 
 
These are the values that drive us through every day. 

Why be a Brand Manager at THG? 

At THG, you'll be part of a global powerhouse that's transforming the nutrition and wellness industry. As Brand Manager for MP Activewear, you'll have unparalleled opportunities for career growth and development, working alongside some of the brightest minds in the industry. THG is committed to investing in your success, offering clear progression paths, exposure to international markets, and the chance to lead impactful, innovative projects. With our dynamic and fast-paced environment, you'll play a key role in driving our brands forward, making THG the perfect place to elevate your career. 

As a Clothing Brand Manager, you’ll: 

  • Develop and Execute Brand Strategies: Collaborate with the Head of Brand to create and implement comprehensive strategies to drive growth and establish strong brand positioning for MP. 
  • Lead Campaign Management: Oversee the execution of integrated global campaigns, ensuring they align with brand objectives and managing all aspects from briefing to delivery within budget. 
  • Coordinate Cross-Functional Teams: Work closely with buying, design, and e-commerce teams to develop and deliver new product launches and marketing strategies that support the brand’s growth ambitions. 
  • Drive Brand Communication: Build brand equity by overseeing all communication activities and sharing the brand vision with both internal and external stakeholders. 
  • Innovate and Optimise Creative Development: Lead brand and product photoshoots, develop Brand Toolkits and Guidelines, and identify new channels to enhance brand visibility and engagement. 
  • Support Stakeholder Engagement: Maintain strong relationships with key stakeholders, including presenting strategies and results, and managing a direct team of 2 along with a cross-functional team of over 10. 

What skills and experience do I need for this role? 

  • Experience: At least 5+ years of proven experience in brand management (Experience within sportswear/apparel is advantageous) 
  • Strategic Mindset: Ability to develop and execute brand and campaign strategies that align with company goals. 
  • Project Management: Strong project management skills with the capability to manage multiple projects simultaneously, ensuring timely and effective execution. 
  • Creative and Innovative Thinking: Proven ability to generate impactful and creative brand ideas, including experience leading photoshoots and creative projects. 
  • Analytical Skills: Proficiency in analysing data to measure campaign performance, identify trends, and inform strategic decisions. 
  • Collaborative Approach: Excellent interpersonal skills with the ability to work effectively with internal teams and external partners. 
  • Leadership Skills: Experience in managing and developing a team, demonstrating strong leadership abilities both upwards and downwards. 
  • Communication Skills: Strong presentation and communication skills to effectively convey strategies, results, and brand vision to stakeholders

What’s in it for me? 

Career Development 

  • Access bespoke development programmes that have been designed and developed by our in-house L&D team. 
  • Develop your expertise through our upskilling programme that is delivered in partnership with an industry-leading training provider. 

Enhanced Leave 

  • 25 days annual leave plus bank holidays. 
  • Don’t want to work on your birthday? We don’t either! Enjoy your day off on us! 
  • Enhanced maternity and paternity pay, depending on length of service.  
  • Up to 10 days compassionate leave. 
  • Buy back up to 3 days each year. 
  • Unlock 2 days volunteer leave after 12-months. 

Wellbeing Support 

  • Access face-to-face and virtual appointments with our in-house GP. 
  • Access our in-house CBT therapist. 
  • Access our 247 Employee Assistance Programme (EAP) which is provided by Bupa.  
  • State-of-the-art on-site gym. 
  • Access to our on-site physio. 

Other Perks 

  • Save up to 12% on the cost of personal tech through our salary sacrifice scheme. 
  • Subsidised bus pass from Manchester City Centre to our ICON office.  
  • Up to 50% staff discount on THG brands. 
  • On-site staff shop. 
  • Access to on-site barber 
  • Know someone who would be perfect for THG? Refer them and get up to £1000 when they pass their probation. 
  • Anniversary gifts when you hit 5 and 10 years of service. 

#LI-ONSITE

THG is proud to be a Disability Confident Committed employer. If you are invited to interview, please let us know if there are any reasonable adjustments we can make to the recruitment process that will enable you to perform to the best of your ability.

THG is committed to creating a diverse & inclusive environment and hence welcomes applications from all sections of the community.

Because of the high volumes of applications our opportunities attract, it sometimes takes us time to review and consider them all. We endeavour to respond to every application we receive within 14 days. If you haven't heard from us within that time frame or should you have any specific questions about this or other applications for positions at THG please contact one of our Talent team to discuss further.

Top Skills

Brand Management
Campaign Management
Creative Development
Data Analysis
Project Management

THG Manchester, England Office

Manchester, United Kingdom

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