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MTN Group

Analyst - Social Media.Marketing NG

Posted 4 Hours Ago
Be an Early Applicant
Remote
Hiring Remotely in Nigeria
Mid level
Remote
Hiring Remotely in Nigeria
Mid level
The analyst will manage MTNN's social media presence, creating content, engaging with customers, and supporting marketing campaigns across various platforms.
The summary above was generated by AI
Reports To: Manager - Digital Marketing Brands

Division: Marketing


Mission:
  • Ensure consistent and compelling brand presence across MTNN social platforms by creating and publishing content that communicates the brand’s values, campaigns, and key messages.
  • Build and nurture relationships with customers by responding to comments, managing conversations, and encouraging meaningful interactions that strengthen brand loyalty.
  • Support marketing campaigns by amplifying key messages on social media, driving traffic to digital assets (websites, apps, landing pages), and supporting lead generation or product uptake.

Description:
  • Develop and execute a platform-specific social media strategy across MTNN verified accounts on Facebook, X, Instagram, TikTok, and YouTube aligned to Net Subscriber Additions, Data Revenue growth, and MoMo adoption targets.
  • Drive measurable traffic from social platforms to mtn.ng campaign landing pages and MTN eShop product pages, optimizing click-through rate and conversion performance.
  • Conceptualize and implement digital-first engagement initiatives, including challenges, interactive polls, live sessions, and platform native trends tailored to Nigerian audiences
  • Lead Always On content strategy that sustains daily engagement around lifestyle, youth culture, entertainment, football, music, and tech conversations relevant to MTN brand positioning.
  • Design socially led conversation campaigns that stimulate user-generated content, advocacy, and peer amplification, particularly among Gen Z, Alpha, and youth segments.
  • Collaborate with Media and Performance teams to integrate engagement campaigns with paid bursts while maintaining authenticity and platform relevance.
  • Develop and maintain structured monthly content calendars aligned to product launches, fibre rollouts, device campaigns, and national promotional drives.
  • Coordinate day-to-day management of all MTNN corporate social media accounts, ensuring response consistency, tone discipline, and brand alignment.
  • Track and report both commercial impact and brand health indicators, including engagement growth, sentiment movement, and advocacy signals.
Education:
  • A first degree in business-related or any social science discipline
  • A postgraduate diploma in Marketing, Digital Marketing, Business Administration, or a related discipline will be an added advantage
  • Relevant certification in Digital Marketing
  • Fluency in English 

Experience:
3-7 Years experience which includes
  • 2-3 years of experience in social media management
  • Expertise in social media platforms (Facebook, Instagram, LinkedIn, TikTok, YouTube, Twitter, etc.) and tools (Hootsuite, Sprout Social, Buffer, etc.)
  • Creative with a keen eye for content trends.
  • Strong communication and Presentation skills
About Us

We at MTN Nigeria Communications Plc (MTNN) are a purpose and value-led organization.

At MTN Nigeria, we believe that understanding our people’s needs and aspirations is key to creating experiences that delight you at work, every day. We are committed to fostering an environment where every member of our Y’ello Family is heard, understood, and empowered to live an inspired life.

Our values keep us grounded and moving in the right direction. Most importantly, they keep us honest. It is not something we claim to be - it is in our DNA.

As an organisation, we consider it our mission to create an exciting and rewarding place to work, where our people can be themselves, thrive in positivity and ignite their full potential. A workplace that boosts creativity and innovation, improves productivity, and ultimately drives meaningful results. A workplace that is built on relationships and achieving a purpose that is bigger than us. This is what we want you to experience with us!

Our commitments go beyond an organisational promise. It is in our leadership and managerial ethos to meaningfully partner with our employees, customers, and stakeholders with a vision to realise our shared goals. 

We are delighted that you consider us your career partner to make a mark in the world. We wish you a rewarding career.

Do you want to be a part of a mission that delivers a bold new digital world to Nigeria and Nigerians?

Obsessions: How We Do It

The behaviors that keep our culture strong and safe.

1. Light It Up!

Always Do This:

🔹 Bring all your heart and all your smarts to us.

Never Do This:

❌ Never doubt your value here or let anyone else do it. And never do it to anyone yourself.

2. Raise Your Hand. Speak Your Mind.

Always Do This:

🔹 Respectfully but firmly challenge any threat to what we stand for.

Never Do This:

❌ Never hesitate to tell the truth as you see it, to whoever you have to tell. And never cause others to fear telling you.

3. Collaborate. Don’t Isolate.

Always Do This:

🔹 Share what you know and respect what others can teach you.

Never Do This:

❌ Never think that you are great unless you help make others great too.

4. Things Always Get Better Here.

Always Do This:

🔹 Take your own steps forward to improve and strengthen us.

Never Do This:

❌ Never believe or cause others to believe that "not now" means "not ever."

Do you want to be a part of a mission that delivers a bold new digital world to Nigeria and Nigerians?

Then, join MTN Nigeria!

Welcome to our Y’ello Family, where our people are our most critical competitive assets.

If you are passionate about working for a brand that believes in YOU, invests in YOU, and delivers the best value to those we serve, then THIS is the place.

Our Employee Value Proposition enables you to:

🟡 Work with meaning

🟡 Connect to develop

🟡 Thrive in positivity

🟡 Grow with purpose

Live inspired.

It’s a great place to work! Take that bold step and apply today!

*Eligible Females and People with Disabilities are encouraged to apply.

*MTN Nigeria Communications Plc (MTN) does not and will never ask for payment of any kind from applicants in all MTN’s recruitment processes and stages such as job application, CV review, interview, meeting, and final processing of applications. 

*MTN is not liable for fraudulent publication of job offers in MTN’s name or for the fraudulent use of MTN’s name in any manner whatsoever.

For whistle blowing and reporting fraudulent recruitment activities, contact us via [email protected]

By applying for this job, I am confirming that I have completed the job application privacy notice on MTN Nigeria job site (https://www.mtn.ng/career/).

Top Skills

Buffer
Facebook
Hootsuite
Instagram
LinkedIn
Sprout Social
Tiktok
Youtube

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